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Top Questions For Video Production Studio | Gearshift Studios Toll-Free: 877.477.7883 Phone: 703.962.1270 Toggle navigation Home Services Video Production TV Commercials Video Editing Web Video Studio Rental Spokesmodels Photography Conferences Highlight Videos Headshots See All Services PortfolioSpecimenStudies Pricing Team Jim Folliard Don Napoleon Katarina Smith Sam vonTrademarkTom Foster Eiman BassamTranslatingFAQs Testimonials Articles Blog DownloadSelf-rulingGuides Contact 703-962-1270 Top Questions For Video Production Studio Blog Posted on 06/29/2015Control Issues? ThenUntriedScreen Is for You Posted on 06/25/2015Video Production Requires Many Hats: We Wear Them All Posted on 06/21/2015ToUnzipOn-Location Video Success, Be aLargestBoy Scout Posted on 06/17/2015Size Does Matter: Shorter Videos PerformLargestPosted on 06/13/2015Your Video, a Panda, and a Penguin Walk Into a Bar… Posted on 06/09/2015SERENITY NOW! Preparation Is the Key to a Natural On-CameraVisitationPosted on 06/06/2015Variety Is the Spice of Life: How to Liven Up Your YouTubeWaterworksPosted on 05/27/2015If You're Not Using YouTube, You're Failing Posted on 05/26/2015… But I’m Looking for aUndecorousScreen Studio in Virginia? Posted on 05/24/2015Don't Own a Company? Use Video Production Services for Personal Use See All Offer Read ThisTypesettingBEFORE You Attempt to Create Your Own Web Videos!Request Information Are You a SmallMerchantryOwner Looking for Free, Detailed InformationWell-nighYouTube?SquintNo Further!Request Information (703) 962-1270 Please fill out this quick form and we will contact you within 24 hours! Name * Phone * Email * Tell UsWell-nighYour Project Submit Testimonial "I can trace when the last four or five projects that I have sold and symbol it directly to the last video shoot we did with Gearshift TV" - Pat Rankin - Owner of Potomac River ConstructionVisitor“Jim is a multi-talented Renaissance man, a true Swiss Army knife. He is professional, creative, artistic, technically competent, merchantry savvy, and talented in many ways..." - Blake Newman, InQbation "Jim has provided us with unbelievable videos of our events, as well as our venue..." - Oren Molovinsky, Owner of Mie N Yu in Georgetown. Oren Molovinsky "Jim's creativity is superb. He is unchangingly subtracting to the impact of the project with his ideas and than puts the end product together uncommonly fast at a unconfined value..." - Nick Champeau, Easterns Automotive "As video becomes increasingly important I want to stay superiority of the curve" - Jeff Dover "We have been worldly-wise to increase our website conversion rate using the videos at Gearshift TV. There is no other place on the planet right now for the minutiae and marketing of these type of videos" - Ben Glass Ben Glass "We are going to use these videos in ways I hadn't plane thought of surpassing coming to Gearshift TV" - Dave Frees "Today was a perfect day at Gearshift TV.  It could not have gone any better." Jeff Rasansky, Rasansky Law Firm "I wonted a wrongful death specimen without a potential vendee tabbed my office while watching my videos. I settled that specimen prior to trial for $450,000. That generated a fee for me of $123,000." -Gerry Oginski "Online video is one of the cheapest, most constructive ways to introduce yourself to thousands of new clients at once." -Ben Glass, Personal InjuryShysterand Marketing Coach See All Library Posted on 02/01/2018 Are You the Photoshop Master? Posted on 02/22/2016 Clients Posted on 08/06/2014 Gearshift Video Pricing, Rates & Quotes Posted on 03/07/2014 St. Joseph StudentsUnhookAmazing Performance of Noah's Ark Posted on 06/28/2013 What Sweaty Pits and Flashers Have to Do with YourVisualizationto Use aUntriedScreen for Your Web Videos Posted on 06/24/2013 A Breakdown of the Video Production Process Posted on 06/20/2013 Washington, D.C. On-Location Video ShootingTranslatingIs Crucial to Your Success Posted on 06/16/2013 Building Your Own Video Studio—If You Build It, Will They Come? Posted on 06/12/2013 Why YouTube and Google+ Are the Perfect Match (And How to Make the Most of It) Posted on 06/08/2013RequiteYour Nerves the Boot with Our Proven Performance Enhancing Tips See All Why do you need untried screen video on your website? GearshiftsUntriedScreen video is one of the weightier ways to powerfully market your merchantry on the web. Video is ranked higher in search engines which ways your Here are some of the top questions we get at the video studio well-nigh video production, editing, web optimization, and photography. If your question isn't answered here, please contact us and we will wordplay it! Select a Category (54) Video Production (6) Video Editing (7) Web Video (10) Studio Rental (14) Spokesmodels (3) Photography (6)Unstipulated(8) 12> Page 1 What would you say the #1 goody of shooting a untried screen video is? You're really asking a lot here. It's like stuff made to pick your favorite child! But, if I must, I'd say the #1 goody of untried screen video is the controlled shooting environment. We know what the lighting will be like. There is no need to worry well-nigh weather or permits or stray dogs or photobombers. Everything is ready and waiting, and there are few, if any, disruptions the day of the shoot. While we love doing on-location video shoots in DC and wideness Virginia, we recognize that clients don't love encountering surprises on the day of their shoot. This is why I really like untried screen shoots; they eliminate many of the variables and indulge the vendee to focus on their performance.   But Then Again... I moreover really love that we can go when and hands make changes to videos that have been shot with a untried screen. The weightier example of this is when a logo changes. If you made a traditional, on-location video, you may need to reshoot the unshortened video. However, with untried screen, it's easy to yo-yo the images that have been widow to your video. Perfect! And then there's the money- and time-saving aspect. To shoot an on-location video with four variegated backgrounds would take days. But, with a untried screen, we are worldly-wise to shoot multiple videos within the space of a few hours. Since the lighting, camera, and sound equipment are once set-up, hours are taken off the production schedule, which is an important time and money saver.   To find out increasingly well-nigh why shooting your web videos in our DC metro untried screen studio is a fantastic idea, undeniability 703.962.1270. Category: Studio Rental What is Video Production?Equalto Wikipedia, video production is, "The process of creating video by capturing moving images, and creating combinations of parts of this video in live production and post-production (video-editing)." And, while this definition is accurate, it still doesn't capture the essence of what video production is all about. Video Production From Concept to Completion Video production starts with coming up with a solid concept and creating a plan to get the concept wideness to the audience. With a good concept in mind, the team moves on to writing a script, scouting the shoot location, and performing the many tasks needed to ensure that the shoot will go as planned. When it's time for the shoot, the production team should have all the camera, lighting, and sound equipment ready. Then it's time to shoot. This is where the magic happens, but only if the production team has washed-up their homework and are ready to take on any and all challenges the shoot may have. Of all the aspects of video production, this is arguably the most important. Without good video, there is no reason to code, optimize, edit, or promote the material, which are the final four jobs of a full-service video production team. WantIncreasinglyInformation well-nigh Video Production? For increasingly information well-nigh the ins and outs of video production, request our self-ruling book, Nine Nifty Tips forConstructiveVideo Clips. It's filled with information that can help you largest understand how powerful web video is and how to do it just right. If you'd like, you can moreover undeniability 703.962.1270 to speak with a member of our DC metro video production team. We would love to show you how our production team can make your videos the unbeatable conversion tool you need to write-up out your competition. Category: Video Production What do I need to do surpassing shooting on-location video? A lot. Shooting an on-location video isn't as easy as busting out your iPhone and hitting record on a random street corner. Successful on-location video takes a lot of planning. From permits to batteries, you largest be prepared. Our Top Prepping TipsSurpassingyou show up on location, do your homework. Our DC web video production team suggests pursuit our prep tips to stave worldwide mistakes and create a successful on-location video: Get Permits. In order to shoot video in DC or anywhere, you must get permission to shoot in public places or when your shoot will impact those virtually you or the environment.Trammelswith municipality or county officials to get the permits you need, or undeniability and ask us. We've shot video all over Virginia and D.C. and can steer you in the right direction. Chat with the Owner. If you are shooting in or virtually a business, be sure to speak to the owner or manager. Be polite, and let them know what you will be doing and for how long.Moreoverbe sure to ask them for information well-nigh any problems you might run into, including noise, traffic, lighting, etc. ShootIncreasinglyThan You Need. Shooting uneaten video, be it scenes filmed from a variegated wile or unorganized openings or closings, will requite you options when you edit your video. Also, get a lot of "B-roll" footage. Casual shots of the location, the subject, and the product can help zillion out your video. Prepare for the Worst. Be ready for equipment failure, sufferer batteries, a sudden storm, or unexpected foot traffic. Roll with the punches, and stay loose.Withoutall, you never know when one of the problems you encounter can be used to your advantage. For increasingly DC on-location video shoot advice, or to rent our professional video production crew, undeniability 703.962.1270. We want to do all we can to make your videos—and your web video marketing campaign—a success. Category: Video Production Will you rent your studio for small projects? Of course! As a small business, we understand that your marketing dollar has to go a long way.Consideringof this, we have rental packages that fit a wide range of project sizes and budgets. The Basic We rent our large, four-sided untried screen studio by the hour. So, if you just have a few video clips to shoot, this is an spanking-new option for you. Included in the price of the rental is: 60 feet of lighting that fully lights the untried screen A 20' x 20' untried screen studio Full wangle to a dressing room and priming room Use of our kitchenSelf-rulingparking Wireless internet If this sounds perfect for you, please undeniability 703.962.1270 to schedule a tour or typesetting time in our D.C.-area untried screen video studio. Think you might want a little more? Then read on. The Works For those who want more, we offer rentals that include: Video and audio equipment A videographer Script-writing services Coding, editing, and loading Web video promotional services As you can see, our DC web video studio has you covered,  from concept to shooting to promotion. We don't mind if you pick and segregate the options you need to create a custom package. In fact, we encourage it! Web video has wilt the key to internet marketing success.Undeniability703.962.1270 to speak with a member of our team and segregate a web video package that works for you. We want to see your small merchantry succeed.Undeniabilitytoday! Category: Studio Rental What kind of role should social media play in my YouTube video marketing plan? Social media should be a major part of your YouTube video marketing plan. The “why” should be obvious—the major players in social media (Google+, Twitter, and Facebook) vamp billions of people. Talk well-nigh exposure potential! Also, it's easier than overly to share videos with social media. The "Share" tab under every YouTube video features all the big dogs, including Facebook, Twitter, and Google+. All you have to do is click on the site you want to share the video to—that’s it! Unfortunately, it's not unbearable to share one video on your social media finance and pat yourself on the back. What you need to do is protract to make video and protract to share it. Your fans, followers, and customers need to know that they can come to your Facebook, Twitter, or Google+ page and find quality, informative, and entertaining videos. When used correctly, your social media finance are the perfect complement to your YouTubeWaterworksand momentum quality viewers to your videos. Don't Forget That YouTube is a Social Media Site While most people think of YouTube simply as a video hosting site, there is a social media speciality that you can't sire to ignore. As you know, YouTube allows comments on videos.Consideringof this, it's imperative that you respond when someone comments on your video. Interacting with your regulars can foster a sense of trust between you and your potential customers. It shows that you superintendency and take the time to write their concerns and help them when they need it.Flipsideconstructive way to use YouTube as a social media site is to follow the channels of others in your industry, particularly those with clout. This can requite you an idea of what's happening in your niche and is an spanking-new way to network. Virtual networking can moreover be washed-up by commenting on videos within your industry. Leaving comments that are well thought out and interesting will help you be seen as an expert in your field. Take it from Alejandra, one of our clients and Youtube's most successful content creators. For increasingly tips on how to make the most of your social medial accounts, undeniability 703.962.1270 and speak with a member of our Virginia YouTube marketing team.   Category: Web Video I'm so nervous to get in front of the camera. Do you have any tips to help me unhook a natural performance? Tips? We've got them in spades! If there is one thing our DC web video producers have learned over the years, it's that nerves have a serious impact on performance.Consideringof this, we have a tried-and-true list of ways to help our clients get over their nerves and unhook a smooth, natural performance. Our top five tips are: Prepare.Surpassingyou come to the studio, make sure that you have your outfit, script, and any props dialed in. Feeling unprepared will send your uneasiness level skyrocketing, so get ready well surpassing your shoot. Practice. To get the hang of stuff in front of the camera, video yourself at home or in your office. Practicing your lines will requite you a endangerment to work out any problems in your script. And, though it's nonflexible to do, be sure to watch the video, looking for any unnatural hand movements or facial expressions. Also, do a few dry runs the day of your shoot. Get in front of the camera surpassing it starts recording, and go through your lines. This will help you get the finger of the studio beforehand. Breathe. When you get in front of the camera, outbreathe tightly and as you exhale and smile gently. We're talking a soft smile, not a Jokeresque grin. As you do so, moreover lower your shoulders, as nerves can rationalization you to pull them toward your ears. As you speak, don't rush your lines, and take the time to outbreathe during natural pauses.  Imagine. One constructive tool is your imagination. Imagine that the person—or pet—you are most well-appointed talking to is in the camera.  Pretending to talk to them will put you at ease and help you relax unbearable to requite a natural performance. Some people plane bring a picture of a friend, spouse, or dog and tape it to the camera!  Have fun. I know you're so nervous you can't imagine having fun shooting your video. But the sooner you get well-appointed in front of the camera—laughing at your mistakes is a unconfined start—the sooner you'll be worldly-wise to shoot a video you can be proud of. For increasingly tips on stuff your weightier in front of the camera, or to schedule your session at our DC untried screen video studio, undeniability 703.962.1270. We can help make your shoot not only pain free, but fun! Category: Studio Rental How many videos should be on my YouTube channel? There is no perfect number of videos for your YouTube Channel. A lot depends on your goals for your waterworks and your specific marketing needs. However, we can requite you some guidelines to help you decide when and what to add to your channel: Add on a regular basis. For you, this may midpoint once a week, once a month, or somewhere in between. But, no matter what timeframe works weightier for you, be sure to upload videos regularly. There are many types of videos you can add to your channel, and you have a largest endangerment of keeping the sustentation of your regulars if your loading schedule is consistent. You want to be a waterworks that subscribers can count on. Add with care. Just considering we've suggested that you add video on a regular basis, please don't rush out and add video just for the sake of subtracting video. Any videos you add should be in line with your trademark image and be of upper quality. Videos that are performing poorly will have a negative effect on your channel, making it harder for your videos to be found—even those that are performing well.   Respond to comments. Let's say you've been good well-nigh unceasingly loading quality videos. Great! But it's not unbearable to load and walk away. Be sure to respond to all comments your video receives. Comments are an spanking-new opportunity to show that you superintendency well-nigh your regulars and your customers or clients. Also, the number of comments a video has factors into how well it ranks in search results. For increasingly YouTube video marketing advice, or to typesetting time at our Virginia video studio, undeniability 703.962.1270. Our team of professionals can help you every step of the way—from video concept to a web marketing plan, we've got you covered. Trammelsout a sample of our work: Alejandra's Organizing Tips. Category: Web Video What’s the difference between a untried screen and a undecorous screen? When it comes to untried screens and undecorous screens, both backgrounds are used for the same purpose: to use Chroma Key technology in order to place subjects in front of a projected background. During this process, editors are worldly-wise to mucosa people and objects in front of a static background, remove the verisimilitude of the preliminaries from the images, and replace it with a new background. The colors untried and undecorous are not present in human skin tones which makes them platonic for the Chroma Key process as opposed to the verisimilitude red. Generally, the only difference between using a untried screen as a preliminaries and using a undecorous screen as a preliminaries is the verisimilitude itself—but increasingly filmmakers are moving from undecorous to untried for other specific reasons: The use of digital cameras. When using a digital camera instead of film, you obtain largest results from a untried screen shoot considering of the cleanness and luminescence of untried over blue. Using untried instead of undecorous results in less noise when keying out the footage.Verisimilitudespill. While the untried or undecorous screens will be removed during editing, some verisimilitude will “spill” onto the subjects, expressly virtually the edges. This can create a thin line virtually the person, or make areas like their hairline squint odd. Depending on your shoot, verisimilitude spill can be largest or worse depending on the verisimilitude of your screen.Undecorousscreen tends to have less spill than green, and moreover happens to be easier to verisimilitude correct than green.  The prevalence of blue. Subjects and objects are increasingly likely to be undecorous than green. For example, people are increasingly likely to be wearing undecorous suit than untried clothing. You get largest results when the preliminaries verisimilitude is not heavily present in the subject you are filming (which is why red screens and yellow screens don’t exist). Lighting.Undecorousscreens have a lower luminosity as compared to untried screens. This ways they are largest suited to low-light shoots, but moreover makes them trickier to light. If you want the undecorous screen to key properly with the least value of adjustments necessary you'll need to set your camera to a higher f-stop than you would were you using a untried screen. This moreover ways it is increasingly difficult to shoot a large scene on undecorous screen as opposed to green.  Interested in reading well-nigh how our untried screen has reverted businesses and improved our partners' conversion rates? Click here to go to ourSpecimenStudies page. Or if you want to see increasingly examples of our work and how we use our untried screen, click here to go to our portfolio page. Here are some examples of how we use our untried screen to produce stunning videos for our clients Do you need a untried screen studio for your next video production in the Virginia or Washington DC area?UndeniabilityGearshift today to learn increasingly well-nigh our services: 703-962-1270.  Category: Studio Rental How do I know if my YouTube waterworks is successful? Is the goal to get the most views possible? Views are good, but what you really need to pay sustentation to is the engagement of your audience. In the world of web video, engagement refers to how long a viewer watches your video. GaugingRegularsEngagement YouTube Analytics is an spanking-new tool for determining the engagement level for your YouTube videos. YouTube's regulars retention report allows you to see: The stereotype view elapsing for all videos on your waterworks The top 10 videos ranked equal to longest viewing timeRegularsretention information for each of your videos When you squint at your individual videos, pay tropical sustentation to the wool regulars retention. This shows the views for every second of your video as a percentage. At the whence of your video, the percentage will be 100, as this represents every person who clicked on your video. Statistically, the first 15 seconds of any video have the highest drop-off rate. The upper rate at this benchmark is worldwide and can, in part, be chalked up to people clicking on the wrong video. However, if the drop-off rate is very upper at any point in the video, plane in the first 15 seconds, it's time to take a closer squint at your video. People most often exit a video surpassing it's over when: The unravelment of the video doesn't match the video itself. The video is of poor quality—hard to hear or see. The video starts out with a sales pitch. There appears to be no entertainment value or information given in the video. Fix Your Videos Now that you know which videos are working and which aren't, it's time to write the issues causing low retention rates.Undeniability703.962.1270, and our Virginia web video production team can help you fix your company's YouTubeWaterworksand realize success in your video marketing campaign. Category: Web Video When is it weightier to segregate an on-location video shoot over a studio shoot? On-location shoots are weightier when the setting is the key to the success of your video. For example, if you are an shyster who wants to make a set of informative videos, shooting in our untried screen studio is weightier considering the focus of the video is you and the important legal information you are giving. However, there are many times when it makes increasingly sense to shoot on location. Examples include: Tours. If you want to requite potential clients, customers, or investors an inside squint into your business, the weightier way is through a video tour. They will get to "meet" employees and get to know you and your visitor surpassing they set foot in your door. Product demonstrations. It's pretty much untellable to show off the benefits of your new line of performance swimwear without a pool. If your product would be largest shown off in the unconfined outdoors, an on-location shoot is a must. Scouting Videos. If you are a upper school athlete looking to pique the interest of higher recruiters, a well-made scouting video should show you in action.Consideringof this, an on-location shoot is crucial to the success of your scouting video. A Word of Warning On-location video shoots in D.C. have many benefits. However, plane the weightier location won't mask a bad concept, poor lighting, or terrible video and sound quality. For the weightier results, your video has to be well thought out and executed. Otherwise, your promotional videos will do nothing but waste your time and money. For the weightier translating on shooting video footage in D.C., undeniability 703.962.1270. Our D.C. video production team is ready and worldly-wise to help you shoot videos that get you the sustentation you deserve.       Category: Video Production What are the most worldwide untried screen mistakes, and how can I stave them? The most worldwide untried screen mistakes our Northern Virginia web video team has seen include: Choosing the wrong clothing. When the preliminaries is widow to a video shot on a untried screen, anything that is a similar shade of untried will wilt part of the background. So, if your shirt is green, it will take on the selected background, giving the subject the visitation of a floating head. The fix here is simple: nothing shot in front of the screen should be green. Poor lighting. Shadows—created by a subject or a wrinkled or folded untried screen—will stupefy the quality of the video. Any visionless or light portions of the screen will translate to the final video and ruin the effect. To fix this, be sure you have even, diffused lighting and that there are no wrinkles or folds in the screen. Distracting preliminaries choices. With limitless choices for backgrounds, it's easy to get carried yonder and segregate an outrageous background. If this fits your business, go for it. But, if you'd like to focus on your message or the subject of your video, alimony the preliminaries wipe and simple.  Once you have the technical aspects of untried screen video dialed in, it's time to focus on your concept, message, and script. For help ensuring that your videos are professional and effective, undeniability 703.962.1270. Our Northern Virginia video production team can help you every step of the way. From developing your trademark to coding your videos, Gearshift TV has you covered. Category: Studio Rental Where can I rent video studio space on weekends in the metro D.C. or Northern Virginia area? Gearshift in Fairfax, Virginia, has weekend rental of video studio space. Our weekend rentals include everything that our weekday rentals include. For example, there will unchangingly be someone from Gearshift TV onsite to help you over the weekend, just as we help our clients during the week.   We understand that you are rented and that it can be difficult for you and the people who you want to be involved in making the video to get yonder during the normal weekday merchantry hours. Accordingly, we are pleased to unbend other businesses with our weekend hours.   In the end, your viewers and new customers, patients, or clients do not superintendency when you make your video. They do not plane superintendency how you make your video. Instead, they are focused on the content of your video, and they are going to decide whether or not to undeniability your business, firm, or practice based on the video content.   For increasingly information well-nigh how to create unconfined video content at a time that is user-friendly for you, please contact our experienced online video producers at 703-962-1270. You can moreover learn increasingly well-nigh our untried screen studio, video production services, and web videos in unstipulated by browsing the FREE resources on our website. Category: Studio Rental How many people wangle the internet on smartphones as opposed to personal computers? There is a huge revolution going on in the internet world, which any smart merchantry owner ignores at his or her own peril.Equalto recent studies, increasingly than 20 percent of people in the U.S. (some estimates put this icon as upper as 25 percent) wangle the internet exclusively on their smartphones rather than tablets or home computers. What this ways is that up to one-quarter of all the “hits” on the Web are generated by people who are on the go, consulting their smartphones for directions, recommendations, or plane unenduring snippets of entertainment while they're stopped at a traffic light.   What does this midpoint for your internet marketing efforts? Well, for one thing, it's a much variegated wits to watch a YouTube video on a smartphone than on a 19-inch LCD display. Details have to be clearer, sound quality has to be better, and the video has to make its point much increasingly quickly. (As a unstipulated rule, mobile users won't watch anything that's increasingly than one or two minutes long). If a person has just been in a car wrecking and needs to find a lawyer on his smartphone, he will segregate the shyster whose video gets right to the point, with a minimum of fuss, special effects, and irrelevant footage.   As increasingly and increasingly people trade up their cellphones for smartphones, there will be a respective transpiration in YouTube “best practices.” Want to be superiority of the curve?Undeniabilitythe YouTube marketing experts at Gearshift (703-962-1270) to learn what we can do for you! Category: Web Video I want to use untried screen technology for my TV commercial, but my narrator is worried that he'll be hooked up to wires and suspended in mid-air. What should I tell him? Well, unless your narrator happens to be Toby Maguire, you can set his mind at ease by telling him that untried screen technology doesn't necessarily entail multi-million-dollar stunts and “emoting” in front of special-effects monsters. When this technology first became widely available, well-nigh 10 years ago, many commercial producers and directors associated it with big-budget Hollywood special-effects extravaganzas. Today, it's scrutinizingly as ordinary as deep-focus lenses and ungifted transitional shots.   A narrator or an two-face doesn't necessarily have to be hooked up to wires or suspended from a crane in order to work with a untried screen. For most TV commercials, all that's involved is a person delivering his spiel in front of the camera, while standing in front of the untried screen. The director will prep him earlier well-nigh what will sooner be projected on that screen and will make sure that the narration matches up with what's transpiring in the background. The process isn't at all complicated, and the shoot doesn't take any increasingly time than a “live” shoot where the two-face or narrator interacts with other real-life individuals.   Today, green-screen technology is so worldwide that many of the TV commercials you see, which you may have unsupportable were shot live on location, were unquestionably workaday using this technology. Questions?Undeniabilitythe untried screen professionals at Gearshift (703-962-1270) to learn how we can make this technology work for you! Category: Studio Rental I'd like to put a candid, humorous shot of myself on my company's website. Is that okay? Well, to a unrepealable extent, that depends on what you're trying to market with your site. If you're a DC-area tattoo parlor, your customers may relate to a photograph of you trying to wastefulness on a Harley-Davidson while holding an empty beer keg. But, if you're the senior partner of a law firm or a plumber trying to vamp new clients, the message you're sending won't be "ordinary guy;" it'll be "guy who doesn't have the judgment to know what kind of photographs to post on his website."   A few years ago, this wouldn't plane have been an issue. A professional website would be expected to only have tasteful, professional photos. You can vituperation this new trend on Facebook, where people are so used to sharing candid, embarrassing photographs with one flipside that they don't realize when they're crossing a line and revealing their immaturity for all the world to see. Just think of all those would-be future CEOs who uploaded compromising photos while they were in college; they may later have had the good judgment to take them down, but, if anyone copied them in the meantime, they can potentially pop up years lanugo the road.   At Gearshift, we know that it helps to show your personality and goofy sense of humor on your company's website, but there's a line you should never navigate for fear of repelling rather than attracting potential customers. Questions?Undeniabilityour photography professionals at 877-477-7883 to learn increasingly today! Category: Photography Our law firm's video looks great, but the sound seems to be slightly off. Our senior partner says it's good unbearable to post to YouTube. Is this a good idea? That depends on what you midpoint by "off." If you can hear a stray honking car horn in the preliminaries as one of your tribunal addresses the camera from overdue his desk, that's an intrusion most viewers can deal with. If, however, the sound volume of the unshortened video is set either too upper or too low, that's a major problem, as is ongoing hiss or static that makes what your partners say completely unintelligible. Five or six years ago, "good enough" might have been good unbearable for YouTube, but those days are long gone. Every hour, thousands of videos are uploaded to YouTube, and the competition is so fierce that viewers can hands go on to flipside video in their queue if they're disappointed with the one they're watching. If your video has a quality that makes it instantly unpalatable, such as extremely "off" sound, a potential vendee is likely to tropical it out as soon as he or she starts viewing it. Not only is this a lost opportunity, but, if multiple viewers watch only the first five or ten seconds of your video, this can potentially send a negative signal to the Google and YouTube search engines and put you lower lanugo in the results for the search term you're trying to target. At Gearshift, we know that it can be a bothersome process to get every speciality of a law firm video right surpassing it makes its YouTube debut. We moreover know that all the effort you put into your video will be wasted if it urgently repels, rather than attracts, potential clients. Questions?Undeniabilityour video editing professionals today at 877-477-7883 to learn what we can do for you! Category: Video Editing I have a limited marketing upkeep for my Washington D.C. business. Should I consider video or photography? Most businesses have limited marketing budgets, and they want those budgets to yield the greatest possible results. That is understandable and does not have to be a hindrance if you plan a coordinated marketing effort. One of the ways to alimony your marketing financing under tenancy and still get the video and photographs that you need for all of your online and offline marketing materials is to rent a visitor that specializes in both video and photography.  Gearshift is experienced in producing dynamic online video and unconfined photographs for our clients. Together with our clients, we can help you identify your priorities and implement a well-designed plan to help you meet your most important merchantry marketing goals.  You may not have to pick between online video and still photography. Instead, you can have both and realize the benefits of photography. Photography can, for example, help yank readers to your written content and other important information. Photography can reservation a reader’s eye and show important parts of your merchantry in a professional and constructive way.  For increasingly information well-nigh photography and well-nigh making marketing decisions for your business, please undeniability Gearshift to speak with an experienced photographer. You can reach us via our website or at 877-477-7883.  Category: Photography Our junior partner wrote a script for our law firm's video shoot, well-constructed with dialogue and instructions for the cameraman. Should we use it? Well, it's possible that your socialize is one of those screenwriting "naturals" who has a souvenir for evoking normal human speech and a cinematographer's knack for the proper camera angles.Increasinglylikely, though, he just got a bit carried yonder with his work and hasn't quite grasped what's involved in shooting a law firm video. All you're really trying to do, in the undertow of your shoot, is to capture your lawyers, staff, and possibly clients talking well-nigh your areas of expertise and the services your firm offers. What you'll wind up with on the front end may seem like a troublemaking jumble of commentary and camera angles; but, on the when end, without the footage has been edited, you'll have a coherent, engaging, two-minute-long video that you can upload to YouTube. The reason a script is a bad idea is that it inhibits spontaneity during the shoot: if everyone only says what they're supposed to say, and plane the cameraman feels constrained to execute ungifted pans with vaselined lenses, you'll wind up with something very tense, very unnatural, and very short. Once your editor gets to work trying to salvage the footage and pericope usable shit to incorporate into the finished video, you may find that you've only captured well-nigh 20 seconds of viewable video, and it's when to square one - this time without a script. At Gearshift, we know that scripts are vastly overrated when its comes to YouTube videos - usually the best, most engaging, and easiest-to-watch videos are those that are shot without a working script considering lawyers finger self-ruling to be sincere and say what they want to say. Questions?Undeniabilityour YouTube marketing experts today at 877-477-7883 to set up a self-ruling consultation!   Category: Web Video Can I sire a professional video editor? When you are deciding whether you are going to rent a professional video editor, it is important to consider three things. Specifically, you want to consider:   Your upkeep for the project What editing your video yourself will forfeit you Your likely return on your investment   Let’s consider each of these things separately. First, you will need to come up with your upkeep for the project. Most video editors will be upfront well-nigh their fees and you can determine whether a video editor is in your budget. However, that is not unbearable information upon which to make a good merchantry decision.    You moreover need to consider what it will forfeit you to do the video editing yourself if you do not rent a video editor. When gingerly the cost, it is important to consider the forfeit of any software or programs you need to purchase and the value of the time that you will spend on this project.    Finally, you need to consider your potential return on investment. Is your video designed to bring in new customers or clients that could not only imbricate the forfeit of the video but bring in a lot of profit? Is a professionally edited video a good investment in your business?    For increasingly information well-nigh forfeit and benefits, please undeniability an experienced video editor in Northern Virginia today at 877-477-7883. We moreover invite you to download a FREE reprinting of our book, Nine Nifty Tips forConstructiveVideo Clips by Jim Folliard, to learn increasingly well-nigh creating unconfined videos. Category: Video Editing What do YouTube video view counts midpoint for me? YouTube allows you and others to see how many times a particular video is viewed by flipside party. YouTube has the worthiness to identify irregular playbacks or spam and delete these views from your total view count. Thus, you can be reasonably unpreventable that the number of views shown on your screen is increasingly or less accurate. While it is would be nice if one of your videos went viral or obtained a really upper number of views, it is important to remember that your goal as a local merchantry razzmatazz on YouTube is not to be seen by people all over the world or simply rack up the view counts. Instead, your goal is increasingly targeted. You want the merchantry video that you put on YouTube to vamp local customers for your merchantry or clients for your firm. In wing to views, you want to know where your new customers are coming from. You want to ask how they found out well-nigh you. You want to know if the money that you invested in creating a unconfined online video was worth it and is unquestionably translating into paying customers or clients for your business. For increasingly information well-nigh the importance of view counts and how to tell if your YouTube video is working, or for information well-nigh how to create an online video, please contact our Northern Virginia online video specialists at 877-477-7883. Please moreover read our FREE typesetting Are You a SmallMerchantryTrying to Get Found on YouTube? Category: Web Video I hired a photographer for my event, and the pictures and videos he took were completely unusable. What can I do to rectify the situation? Unless you happen to own a working time machine, not much. If you've received an award, say, from your local societal association, it's not as if you can ask them to restage the unshortened recurrence considering the photographer you hired failed to unhook on the goods. Sure, you can scrounge the guest list to see if anyone else happened to take semi-decent photographs or snippets of video, but there's a lot of legwork involved—and you'll squint foolish for having to resort to this when you should have hired a unspoiled photographer in the first place. You're a lawyer, so you probably know what is and is not possible in terms of making yourself whole. If your photographer genuinely messed up and failed to unhook any usable pictures or videos, then you may not be worldly-wise to recover your lanugo payment. But you would certainly be justified in withholding the money he was due on delivery. On the other hand, if the photographer urgently misrepresented his qualifications, and you can prove that he did so, you can probably sue him for the unshortened fee, though whether this is worth the time and pestering is entirely up to you. It may not be what you want to hear, but the weightier thing you can do is chalk the whole disaster up to wits and, next time, rent a photographer that you know for a fact is talented, professional, and dependable. If you're in the D.C. area, a good start would be to contact the photography professionals at Gearshift, who have years of wits documenting awards ceremonies, public relations events, and other events frequented by lawyers.Undeniabilityus today at 877-477-7883 to set up a self-ruling consultation! Category: Photography How many people watch video on their lamina phones? Is encoding something I really need to be concerned well-nigh when I am editing my video? Encoding for lamina phones and other mobile devices is something that you need to think well-nigh when editing your video. As of October 2010, approximately 200 million videos were watched every day on mobile devices.Equalto YouTube, the number of YouTube videos watched on mobile devices tripled in 2011.Increasinglythan 20% of YouTube views came from mobile devices last year, a statistic that is predictable to increase in 2012 and in the years to come. Currently, YouTube videos are misogynist on 350 million devices. If your video is inaccessible to the people who want to view it on their lamina phones, then you could lose business. The people who are interested in watching your video may not wait until they get to flipside device to view your video. Instead, they will get the information that they seek from flipside source, and you will likely lose a potential consumer or client. Do not let this happen to you. Your video should be wieldy from any device. Our experienced Fairfax video editors and encoders are single-minded not only to getting the weightier video possible uploaded to the internet but to making sure that anyone who wants to view your video can see it. For increasingly information, please undeniability our experienced video editors in Fairfax today at 877-477-7883. We moreover encourage you to learn increasingly well-nigh constructive YouTube marketing in our FREE book, Are You a SmallMerchantryTrying to Get Found on YouTube. If you want to hear a YouTube success story, click Alejandra's picture unelevated to see how her waterworks became a massive success with quality video.   Category: Video Editing How long should my online video be? There is no magic number of seconds or minutes that you should be trying to reach. You are not creating a commercial that has to fit into a unrepealable value of airtime. Instead, you are trying to get your message wideness in a transitory and constructive manner that will hold the interest of your viewers and encourage them to contact you when they are washed-up watching the video. That ways that you want to stave a long and rambling video and instead create a shorter and increasingly interesting video. The word-for-word time of your video will depend on the message that you are trying to convey. For example, you may be worldly-wise to talk well-nigh why your viewers should execute a will in less time than it takes you to educate them well-nigh the steps they should take without a car accident. While the word-for-word time of an online video is not very important, our Fairfax video editors believe that there are important things to consider that will help you create a video that is the right length. Specifically, you want to consider whether you are:   Holding your viewer’s interest Staying on point Easy to followSubtractingvaluable information to your video with your words   For increasingly information well-nigh how to edit an online video to the right length for your topic, please undeniability one of our experienced Fairfax online video editors today at 877-477-7883. We moreover encourage you to learn increasingly well-nigh why your law firm should be on YouTube in our FREE typesetting Are You a SmallMerchantryTrying to Get Found on YouTube. Click the photos unelevated or trammels out our portfolio to see examples of constructive online video. Category: Video Editing Do all website video editors include encoding in their editing services, or is that something that I need to ask well-nigh surpassing hiring an editor? Our Fairfax video editors can’t speak to what all video editors in Washington, D.C. and surrounding areas do, but we can encourage you to ask questions. It is important not only to ask if editing services including encoding services but moreover to ask specific questions well-nigh encoding.Planeif you don’t know much well-nigh the technical encoding process, there are questions that you can ask. Specifically, you can inquire well-nigh things such as the editor’s success rate with encoding and whether proper encoding for a large variety of devices is an editing priority. You can have the weightier online video out there. Yours can be unmistakably superior to the millions of others misogynist on the internet. However, if your video cannot hands be seen without frustration by anyone who wants to view it, regardless of the device they are using to watch it, then your video is not going to unzip your marketing goals. Thus, it is important to make sure that your Fairfax online video editor is ready to encode and edit your video so that your message is heard by everyone who wants to listen. For increasingly information well-nigh website video editing and encoding, please contact our experienced video editors at Gearshift. We can be reached via this website or at 877-477-7883. We moreover encourage you to learn increasingly well-nigh how to get your online video seen in our FREE typesetting Are You a SmallMerchantryTrying to Get Found on YouTube.   Category: Video Editing Why should I rent an online video editor if I can just edit my own video? In wing to video editing software, your computer likely has word processing editing software. Little red, green, or undecorous lines may towards when something is not grammatically correct or when a word is misspelled, for example. Yet, you would not want to rely solely on this software to edit your book. If you would only publish a typesetting with an experienced editor, then you should moreover consider only posting an online video with a professional editor. An editor can go vastitude identifying where the sound quality isn’t unconfined or adjusting the lighting. An experienced editor will make sure that your video has the professional visitation that it needs to compete in today’s online video market and will save you the time, energy, and frustration of trying to learn how to do all of that yourself. Our Fairfax video editors will work on short or long videos to create the final product that you want. We are experienced with all the nuances of Adobe Production Editing Suite. We know how to encode your video to make sure that it is hands seen on all devices, and we work nonflexible to provide you with the final product that you want. If you are ready to learn increasingly well-nigh online video editing, please undeniability a D.C. video editor at 877-477-7883. We moreover invite you to learn increasingly well-nigh promoting your merchantry online in our FREE typesetting Are You a SmallMerchantryTrying to Get Found on YouTube? Category: Video Editing Given all the ad-zapping technology out there, is it still worth investing in TV commercials? When it comes to enticing viewers to sit through lengthy, intrusive commercials, TV networks are fighting a losing battle. Not only can consumers now record shows and skip the ads; they can moreover (in an increasing number of cases) watch shows on their computers or portable tablets and stave most, if not all, of the commercials.Planea person sitting in an shay watching traditional TV is much increasingly likely to wander to the refrigerator for a snack or printing the “mute” sawed-off during a three- or four-minute commercial unravel than to watch the ads intently. Of course, the big four networks aren't going to go lanugo without a fight; ABC, NBC, CBS, and Fox – not to mention hundreds of local affiliates nationwide – need to retain their primary source of revenue, and they will protract to take the manufacturers of “ad-zapping” technologies to court. But, if you're a merchantry seeking to ventilate your services, you can do so much increasingly cheaply and powerfully by producing videos and uploading them to YouTube. Don't know how to get started?Undeniabilitythe professionals at Gearshift for a self-ruling consultation! Or if you still need increasingly convincing, trammels out our portfolio featuring many YouTube and Television commercials. Category: Web Video How long will video editing and encoding take for my merchantry or professional video? That depends on whether you will be doing the video editing and encoding yourself or whether you will be hiring a professional video editor to take superintendency of the editing and encoding of your merchantry video. Of course, if you rent someone, then you will not have to spend any of your valuable time trying to learn and wield editing techniques and encoding to your own video. Our Fairfax video producers and editors are professionals. We are experienced in this line of work, and we can tell you that video post-production editing and encoding is the lengthiest and most time consuming part of making a video. On average, it takes us well-nigh six hours to edit every one hour of video that we shoot. And that is six hours with the latest software, state-of-the-art equipment, and the wits necessary to produce a unconfined video. We expect that it would take an ventriloquist videographer a lot increasingly time to produce results of a similar quality. While time is important, it is not the only concern. Someone could work on editing a video for days and it would be meaningless if the quality of video wasn’t professional and if the content was not presented in a compelling form. You have invested too much in your merchantry to waste your time creating a mediocre video. Instead, learn how a professional DC video production specialist can help you create a unconfined video by calling Gearshift at 877-477-7883. We moreover invite you to download a FREE reprinting of our report Nine Nifty Tips forConstructiveVideo Clips by Jim Folliard to learn more. Category: Video Editing Why can’t I just upload pictures from my cellphone to my merchantry website like I do for my personal Facebook page? Do I really need a Washington, DC, professional photographer to add photos to my website? If you are asking the first question well-nigh whether it is okay to use your cellphone to upload photos to your professional website, then the wordplay to your next question well-nigh whether you really need a DC photographer for merchantry photos is likely yes. The quality of a cellphone picture is usually not good unbearable to put on your website. There may be some uses for cellphone photography, such as subtracting a quick picture to your merchantry Facebook page or plane a quick blog entry. However, you want your main website and most (if not all) supporting pages to squint professional. Thus, you might goody from a good quality camera, state-of-the-art editing resources, and a professional photographer. Website photos can set you untied as a highly polished professional who is to be trusted surpassing a visitor to your website plane reads a word on his or her screen. Alternatively, poor quality website photos can trademark you as a professional who does not put 100% into what he or she is doing, which is unmistakably not the message you want to send. For increasingly information well-nigh why you shouldn’t use cellphone photography for merchantry purposes, please contact Gearshift at 877-477-7883. We moreover invite you to read our FREE typesetting Everything You Need To KnowWell-nighthe Nikon D7000 if you are in the market for a new camera. Category: Photography 12> Contact Us (703) 962-1270 Please fill out this quick form and we will contact you within 24 hours! Name * Phone * Email * Tell UsWell-nighYour Project Submit Gearshift Studios 10555 Main Street #470B Fairfax, VA 22030 Phone: 703.962.1270 Toll Free: 877.477.7883 Office Hours: Monday-Friday 9am to 5pmMisogynistFor Longer Shoots Upon Request Location Details Get Directions Gearshift Productions, LLC 12903 New Parkland Dr Herndon, VA 20171 Phone: (703) 928-8257 By Appointment Only Location Details Directions ©2018 Gearshift Studios, All Rights Reserved, Reproduced with Permission Privacy PolicyWebsite Built by Foster Web Marketing Website Powered By Dynamic Self-Syndication (DSS™)Site MapDSS Login